BJP looks to political families to strengthen Punjab presence

The BJP is strategically focusing on political families to expand its footprint in Punjab ahead of key contests. The party is engaging with established dynasties, including the Badal family and the Mann family, as part of its broader outreach in the state.

This approach reflects the BJP's recognition of the deep-rooted influence these families hold within Punjab's political landscape. By leveraging their connections and support networks, the party aims to strengthen its organizational base and electoral prospects in a state where it has faced significant challenges.